Privacy Policy
Privacy Policy
We know how important it is for you to understand how we use your personal information. This Privacy Policy sets out how and why our affiliates (“we,” “our,” or “us”) collect, store, process, and share your personal information. We strive to be transparent with you about what we do with your personal information.
This Privacy Policy covers our U.S. stores, U.S. online experiences (including our websites and mobile apps), U.S. centres, and other U.S. locations where you may interact with us. This Privacy Policy also describes the choices you can make about how we collect and use your personal information. This Privacy Policy is incorporated into, and is subject to, the Terms of Use.
What personal information do we collect?
Information You Provide to Us
You may provide the following information to us in our stores and online:
Personal and contact information, such as name, date of birth, email address, mobile/landline telephone number, home address, age, gender, and income ranges
Employment and company contact information or Business Network accounts
Payment information, such as credit card information and billing address
Purchasing and other transaction activity, product preferences, reasons for purchasing a product, family, and lifestyle
Information you post: If you comment or otherwise provide information in a public space on one of our websites, we collect a record of it and any personal information included in the comment. For example, this may include posting a review of a product
Information you provide through social media
Photographs, images, designs, or measurements of your home or workspace when you use our Design page or app, Open Home, or our planning tools
Other information you give us when you contact our customer services team, when you engage with our social media platform (for example by tagging us in a post on Instagram), when you sign up for our membership, when you create a gift registry, when you participate in Open Home, or when you otherwise interact with us.
When do we collect your personal information?
You share personal information with us in various ways. For example, we receive personal information when you:
Purchase products and services from us in-store, online, or over the phone
Make a return or exchange, or participate in a recall buyback
Access our websites or use any of our mobile apps. (To find out more about the use of cookies and how you can manage them, please read our Cookie Policy or visit the Privacy Preference Center
Use our in-store WiFi services or have your WiFi switched on in-store
Create an online account
Join our Business Network loyalty program
Participate in our Open Home
Set up a gift registry
Participate in surveys, focus groups, competitions, promotions, or certain discounts/coupons
Contact our customer services team in-store, online, or over the phone
Provide us your contact information so we can respond to your questions or concerns submitted through the in-store “Help Us to Improve” function
How do we use your personal information?
We use your personal information for business purposes: to make our products and services available to you; to personalize your shopping experience; to improve our operations; and for security and legal reasons.
Some examples of how we use your personal information include:
Processing and fulfilling orders online or in-stores, including by facilitating the delivery of product orders and providing relevant customer service, including processing your returns
Communicating with you regarding purchases
Providing you with services you request
Responding to your questions and comments
Measuring your customer satisfaction
Enabling the safe and secure use of our supervised children’s play area while you shop in certain stores
Providing you with marketing material via SMS, mail, and email (with your consent where required by law)
Analyzing shopping trends through account activity and purchase history to provide you a personalized browsing experience
Sending members special promotions based on store spend or customer birthday, including marketing and promotional materials for co-branded credit card offers and other financing options
Sending Business Network members special promotions, surveys, and offers
Allowing you to create a profile on our websites which enables you to purchase products and services online without having to fill in your personal information every time you shop online with us
Administering the Open Home program, including setting up and planning home visits, contacting and interviewing participants to better understand their design and budget goals, and conducting internal research and development to better understand and compare the findings and insights from home visits based on age span, income span, and other relevant information
Ensuring that our websites are presented in the most effective and relevant manner for you and your device, including setting default options for you such as language and store location
Showing you targeted ads on third-party websites and advertising platforms such as Facebook
Conducting checks for fraud or other illegal activity
Protecting our rights or property (or those of others)
Fulfilling our legal and compliance-related obligations (such as if we receive a legitimate request from a law enforcement agency)
With whom do we disclose your personal information?
In order for us to provide our products and services to you, we share some of your personal information with trusted third-party service providers, with other members of the brand corporate family, or with public authorities. For example:
We use third-party service providers to help with delivery, product assembly and installation, waste removal, processing payments, marketing, research, and other services. Your personal information may be stored and processed by our vendors and service providers in the United States or other locations where the service providers or have facilities.
We may disclose your financial information including your credit, debit card, or other payment information with third parties to ensure that your payment is safe and that your details are not being used fraudulently
When you create a gift registry, we may publicly share the information that you provide, including your personal information and event details so that your guests can find your registry information.
We may disclose your personal information to our insurers where we believe that it is required by law or contract
We use pixels and cookies in our work with customer database hosting providers, marketing agencies, and advertising partners to place relevant content and advertisements for you on our own websites and apps, as well as other websites, online media channels, and apps (see Cookie Policy and the Consumer Privacy Request Portal, or click on the "Your Privacy Choices" link in the footer of this page).
We may disclose information with other members of the brand corporate family to facilitate operations and business
We may disclose information with our product suppliers to ensure product quality and safety
We may disclose your information to data brokers and other third parties for marketing purposes, including for co-branded credit card offers and other financing options.
We may disclose your personal information with law enforcement agencies or public authorities in order to prevent or detect crime or fraudulent activities, as well as in order to fulfill any legal or regulatory obligations
We may disclose your personal information to comply with court orders and to exercise and/or defend our legal rights
We may disclose your personal information in the event we sell or transfer all or a portion of our business or assets
We may disclose your personal information with your consent, such as in connection with the Open Home program, or as otherwise permitted or required by law.